The following advertisements were collected from various magazines and used in a survey constructed by myself and my research partner. A series of quetions were asked in order to gain responses from both male and female subjects.
The advertisements are placed in the appropriate order from 1-10.

AD #1: Do you see a difference between this ad and ad #2? If so, what?

AD #2: (same as ad #1)

AD #3: Because a woman shaves her legs, do you think she has more confidence? Since the razor hangs on the wall, do you think it is easier to shave?

AD #4: What do you think this ad is advertising?

AD #5: What is your first response to this ad? Why do you think they chose a woman instead of a man?

AD #6: What is your first response to this ad? Do you think what the ad says is true or false?

AD #7: What is this ad advertising? Do you agree with the ad when it says women are indecisive?

AD #8: What do you think this ad is advertising? Does chest size matter to you? Why do you think the model's mouth is open?

AD #9: What do you think this ad is for? Do you think there is a reason for putting the slogan where they did? Would you believe this ad is for Gillette razors? Why did they use a woman instead of a man?

AD #10: Please notice that this advertisement is a man's face while the other ads were parts of a woman's body.